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Frequently Asked Questions
Have a few questions in mind? We already have a couple of answers for you!
What kind of marketing efforts do you specialize in?
Our primary focus is on web design and digital marketing solutions. In terms of web design, we create and manage custom websites for clients. Digital marketing solutions include SEO, paid advertising, social media marketing and content marketing.
Who is responsible for creating the content you provide?
We have in-house team members that specialize in content creation and copywriting. All of our copywriting is custom and personally researched on a project basis. Our clients are guaranteed unique content and copywriting that is specifically tailored to their business.
What is SEO?
Search Engine Optimization is the practice of using on-page and off-page tweaks and tactics to ensure that your page ranks higher on search engines. One of these tweaks is ensuring all of the images on your website have a proper alt text for accessibility.
How do you measure results of your marketing efforts?
The way we measure results of our development and marketing efforts is through analytics. Our websites are integrated with Google Analytics to measure the behavior of the website user. All of our ad campaigns have conversion tracking setup to measure the conversion rate of the campaigns.
Does my business really need digital marketing?
Traditional marketing strategies can still work, but your business cannot thrive without digital marketing efforts. Over 5 billion people across the world are connected through the internet. It's one of the most effective platforms to sell to and communicate with your customers.
How often should I update my website?
A website that sits stagnant for long periods of time, without any new or fresh content, is nothing more that an online brochure for your company. A successful website will interact with consumers and provide new and up to date information and content.
